You already know how to treat the client in front of you. Strategy Lab is where you learn to build the practice around them: pricing, systems, leadership and the business decisions nobody covered at college.
WHO IT'S FOR
Strategy Lab is for solo naturopaths, nutritionists and herbalists in private practice across Australia, many of you clinically trained and now moving into a coaching role with your clients, whether that shift was deliberate or one you fell into.
You don't need convincing that natural medicine works. What you need is the confidence, systems and language to run the business side with the same rigour you bring to a consult.
The method
Every fortnight moves through the same sequence: hear it, sit with it, then bring it to your own quarterly 1:1. Nothing arrives without somewhere to put it into practice.
The year is built as a single arc, not a grab-bag of topics: it moves from clinical confidence through systems, leadership, sustainable growth and on to reflection, each month with its own theme.
Every Month
Every month
1st week of the month:
Public podcast plus extended Strategy Lab recording, with a companion workbook.
2nd week of the month:
A short public nudge with two or three reflective questions, to keep you acting on episode one.
3rd week of the month:
The month's second theme, again with the full Strategy Lab recording and workbook.
4th week of the month:
A second short nudge to keep the month's work moving.
Quarterly
A one-on-one session every three months to work through your own questions and cases.
June Strategy Lab
From the Community
"Geraldine is an awesome fountain of knowledge for our industry. She creates such a warm and supportive community. It's the other 30% you don't get at college."
Pam
"I'm a perfectionist, and without G's help I'd spend a week second guessing myself and my treatment plans. Nobody has time for that."
Annie
"I love that I can ask about my clients, my business, new strategies, anything really that will help me be the best practitioner I can be."
Christine
Membership
$35/mo
AUD, billed monthly
💥 Fortnightly podcast episodes plus extended Strategy Lab recordings
💥 A companion workbook with every main episode
💥 A quarterly 1:1 with Geraldine, for your own questions and cases
💥 Tools: expense tracker, revenue goal planner and mid-year recalibration
💥 A full year built as one arc, from clinical confidence through to reflection
Questions
Two main episodes (public podcast plus extended Strategy Lab recording and a companion workbook), two short encourager episodes mid-fortnight, and one live Strategy Lab session where members bring their own questions and cases.
Solo naturopaths, nutritionists, herbalists and other natural medicine practitioners in private practice across Australia, particularly those moving from a purely clinical role into coaching their clients through change.
Every three months, you get a one-on-one session with Geraldine to bring your own questions or case examples and work through them together, remember it's up to you to book in, you won't be chased!
Right here! Top right of the home page you'll see the 'Login' button, and you'll find the Strategy Lab alongside the Mentoring with Geraldine podcast.
Strategy Lab speaks to practitioners about to be and already in private practice. Reach out if you're not sure, Geraldine is happy to chat and discuss your options, book your chat HERE